The Monster Festival

The Walt Disney Company Africa approached us to create a visual identity for their new Pixar Sale, this was to tie in with their upcoming release of Monsters University. The campaign also had to have it's own identity where by they promoted other Pixar releases, including DVDs, games and toys. Using a theme to convey the University feel, we created a noticeboard and pinned all the messages on the board. This carried through on various media, including full page magazine advertisements, online advertising and a 16 page product booklet designed to look like a college notebook.

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